Quadring Engagement Matrix<br />
Dragon Academy

QEM Dragon Academy

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Q

Strategy

  1. What is the problem / situation?
  2. What is the approach?
  3. What specific actions will be taken?

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Q

Customer Profile

  1. Build customer-centric, emotionally engaging profiles
  2. Learn universal, intrinsic motivators (drivers)
  3. Align real customer and business needs
  4. Plot the course for loyal engagement

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QEM diagram
Q

Analytics

  1. Know the unique customer journeys
  2. Identification of most important engagement factors
  3. Harness the real Voice of the Customer
  4. Fuse real customer action against brand KPI’s
  5. Evolve brand action for long-term loyalty and growth

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Q

Content

  1. Understand the key methods for content in a digital-first world
  2. Map profile positions against unique awareness-willingness brand relationship to deploy optimal content
  3. Develop sequential editorial calendars
  4. Identify channels / media for optimal content dissemination
  5. Evaluating and establish sustained dialogue opportunities

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Quadring Engagement Matrix<br />
Dragon Academy

System Highlights:

  1. World’s #1 online training platform
  2. Track & Monitor individual users
  3. Interactive learning
  4. Personal “real world” assignments
  5. Gamification methodology
  6. Progression testing
  7. KPI setting: daily, weekly, monthly advancement goal setting

Early Bird sign-up only $199 (Normally $995) → Save 80%